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bCODE and Venture Corp launch "Green" Mobile Ticketing for Golden Village Cinemas on Earth Day
bCODE and Venture Corp launch "Green", paperless mobile ticketing system on Earth Day 2010 for Golden Village Cinemas, the largest cinema chain in Singapore. Golden Village Cinemas is a joint venture between Golden Harvest Cinemas of Hong Kong, and Village Cinemas of Australia, one of the largest cinema chains in the Asia Pacific region.
Patrons of Golden Village cinemas now have the convenience of buying movie tickets online through a PC or a mobile phone, instantly receiving a bCODE Mobile Ticket as an SMS text message that will be scanned at the cinema entrance for admission, without ever having to worry about printing a ticket again.
bCODE launches world's largest mobile couponing redemption network
bCODE announces today an exclusive theater collaboration with Screenvision, a leading innovator in cinema and advertising, and Sprint to create the world's largest mobile coupon redemption network.
Through the use of bCODE's unique SMS based secure scanning mobile wallet platform, which is compatible with more than three billion existing mobile devices, Sprint mobile customers can now receive special concession stand savings via mobile couponing in 500 participating movie theaters in Screenvision's nationwide network.
PHOTO GALLERY:
bCODE launches Mobile Coupon service for West Mall with MasterCard
bCODE, in conjunction with Creative Solutions launches centralized Mobile Coupon services for 35 store tenants at West Wall, Carribean. MasterCard is the brand sponsor for this service.
Consumers that are utilizing their MasterCard for payment will receive personalized and store-specific Mobile Coupon discount offers that can be redeemed at bCODE MediaPlane units that are located in the Mall.
PHOTO GALLERY:
Lights, Camera, Action for Concession Coupons
Sprint, Screenvision and bCODE announce a new cinema-centric marketing effort using bCODE's MediaPlane 220 series of interactive mobile kiosks to give special savings and offers to Sprint customers in 500 movie theaters across the United States.
"Sometimes, as in the red-carpet texting campaign, Sprint allows any cellphone customer to participate. But with the kiosk, Sprint has a different goal...
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bCODE Releases IKEA Case Study About Driving Incremental Retail Revenue Using bCODE Coupons
bCODE and IKEA Seattle have driven significant revenue by using the bCODE service, an innovative mobile coupon delivery and redemption platform.
bCODE has released the results of the IKEA Seattle use of bCODEs to drive incremental revenue from from its IKEA Mobile loyalty program in a Mobile Marketing Association Case Study.
bCODE and Venture Corp launch Sure-Win Jackpot for Golden Village Cinemas
bCODE, in partnership with Venture Corporation, announces the launch of an in-cinema jackpot application for Golden Village Cinemas for 73 screens at 9-locations island-wide in Singapore.
A bCODE coupon will be issued to the movie-goer after the purchase of three movie tickets. All the patron needs to do is to scan the bCODE at the bCODE scanning kiosks, and press the "SPIN" button on the touchscreen, and win a prize from a S$10 million prize pool.
bCODE launches mobile coupon & VIP services for Virgin Mobile
bCODE announces the launch of a mobile coupon & VIP program for Virgin Mobile in Australia.
The initial deployment is across the V Festivals at all locations nationwide. Patrons to the event will be sent bCODE VIP offers via SMS, which can be scanned at designated locations for VIP products and services. Specifically, Virgin Mobile customers will receive exclusive bCODE offers that are not available to non-Virgin customers. This initiative will pioneer a series of bCODE mobile marketing campaigns to hit retail locations.
bCODE announces strategic partnership with Venture Corporation
bCODE announces a strategic licensing and partnership agreement with Venture Corporation (SING: VENM), the world's largest manufacturer of point-of-sale terminals.
As a part of this agreement, Venture Corporation will become the exclusive distributor of bCODE's technology and solutions in Asia.
Venture Corporation will also become the exclusive manufacturer of bCODE's MediaPlane series of mobile-scan-enabled touch-screen devices. This will significantly bolster bCODE's back-end capabilities, enabling the San Francisco-based technology company to scale to millions of deployed units.
bCODE features in two Mobile Marketer articles
Harrah's casino chain runs mobile coupon pilot and The case for a mobile loyalty program
bCODE unveils it's new MediaPlane™ 220.
Take a first look at the new bCODE MediaPlane™ 220 (see photos in our Media Kit).
bCODE enables Pilot Mobile Loyalty Marketing for Harrah's Operating Company, Inc.
The mobile program, branded T.I.P. (Texting Important People) by Harrah's is currently being tested at three of Harrah's properties: Harrah's Atlantic City, Harrah's New Orleans, and Showboat Atlantic City.
Guests of the selected Harrah's properties sign up to receive special, personalized offers as bCODE mobile coupons sent via SMS text messages to their mobile devices. These offers are then redeemed at the Harrah's properties using bCODE's innovative self-service media plane scanners.
The Ford Flex bCODE Mobile Marketing Program
bCODE, a leading global provider of one-to-one mobile marketing solutions has teamed up Real Content Group, a leading mobile marketing agency for the Urban American community, and have successfully completed a 3-month pilot of using bCODE's "Closed-Loop" mobile marketing solution in bringing consumers to Ford dealer locations for the Ford Flex promotions.
The campaign used a variety of applications to drive consumer traffic to mobile Ford dealer locations. One application involves scanning the user's cellphone multiple times to win prizes, boasting more than 90% of consumers coming back for a repeat visit, increasing the chance of completing the sale for the dealer.
The campaign is expected to scale to multiple southern states in the next 2 months.
IKEA Seattle put savings in the palm of their customers' hands
bCODE, a leading global provider of one-to-one mobile marketing solutions has teamed up with Valassis Interactive, the interactive arm of Valassis, one of the nation's leading media and marketing services companies (NYSE: VCI), to deliver a mobilebased loyalty program for the IKEA Seattle store.
Customers of the IKEA Seattle store can join the "IKEA Mobile" mobile loyalty program by simply sending a pre-selected keyword via text message to a shortcode (e.g. 12345). Members of the IKEA Mobile program receive personalized offers via SMS text messages to their mobile devices. These offers are then redeemed at the store using bCODE's innovate self-service mobile scanners.
The IKEA Mobile program has now been successfully running for 8 months, and has proven to be very popular with IKEA Seattle's customers. According to IKEA Seattle Store Manager, Laurie Helm, "We are always looking for new ways to communicate and create relationships with our customers. Our customers enjoy the easy interaction, the ability to select which offer will work for them, and the opportunity to redeem their savings immediately."
Singapore Airshow 2008 implements Mobile Ticketing for visitors
bCODE, the world's most reliable mobile ticketing and mobile coupon solution and its partner, Venture Corporation Limited, a leading global electronics services provider, announced today the launch of mobile ticketing service for trade visitors to the 2008 Singapore Airshow.
The new mobile ticketing service, powered by bCODE's unique scanner technology and further developed as a total ticketing solution by Venture, will reduce the check-in time for a trade visitor from minutes of manual processing down to a few seconds of self-service. Gone are the days of lining up for your registration tag at a conference.
This mobile ticketing option was offered to all pre-registered patrons of the event. If a user chooses the bCODE mobile ticketing option, he or she will be sent the mobile ticket in the convenient form of a short messaging service (SMS) prior to the event. Upon arrival, the patron simply scans his or her phone on one of the 15 bCODE Readers to gain admission and receive their personalized conference tag.
bCODE showcase Mobile Ticketing at CTIA Wireless I.T. & Entertainment 2007, + Nokia MOSH / Island Def Jam party
The integrated bCODE/ITN mobile-ticketing service was showcased at the registration area of the CTIA Wireless I.T. & Entertainment event held at the Moscone Center, San Francisco.
The service allowed a selected group of attendees to scan their mobile device to obtain a badge to gain entrance to the event. bCODE mobile ticketing was also being used as the only method of admission at the Island Def Jam, Nokia and mSpot launch party taking place on the first night of CTIA Wireless I.T. & Entertainment 2007, at San Francisco's premier nightclub, Ruby Skye.
bCODE at The Venice Contemporary, Los Angeles
The Venice Contemporary, an art and music culture venue, offer patrons to the "Digital Media Wire Mixer 2007" event the ability to gain express admission using an Interactive Mobile Ticket.
Digital Media Exhibition launches Interactive Mobile Tickets
The Venice Contemporary, an art and music culture venue, today announces that it will offer patrons to the "Digital Media Wire Mixer 2007" event, being held this Saturday June 16 2007, the ability to gain express admission using an Interactive Mobile Ticket. The event organizer is expecting more than 2,000 patrons to attend.
bCODE and CeBIT Australia eliminates check-in queue using Mobile Ticketing
CeBIT Australia 2007, the Australian leg of the world's largest ICT exhibition, rolled out a new mobile ticketing technology for general admission that saw its admission queues for pre-registered patrons completely eliminated at this year's event.
bCODE and Real Hip Hop set to launch subscription service in Atlanta with content, M-coupons and M-tickets
bCODE and Real Hip Hop (www.realhiphop.com - a VeriSign backed joint venture) are working together to launch M-Coupon and M-Ticket services in a range of retail venues throughout Atlanta in 2007. The venues will include fastfood restaurants, retail venues, club venues and movie theaters.
Real Hip Hop monthly subscribers will get discounts, VIP access to venues, exclusive digital content including viewing movie trailers, listening to music tracks, playing games, select personalized offers and have the option to download that digital content to his/her mobile phone or smart device. The user can also purchase and receive instant movie tickets to their mobile phones.
bCODE unveils it's new MediaHub redemption device.
Take a first look at the new bCODE MediaHub 200.
bCODE and Manly Cinemas present Mobile Movie Tickets
See what's coming soon to a cinema near you!
bCODE launches wireless drinks at Minus 5 Ice-bar
Watch our video from the Sydney ice-bar.
bCODE used at the Commonwealth Games
Watch our video from the 2006 Commonwealth Games.
Telstra Technology Showcase
bCODE & Telstra showcasing bCODE Mobile Ticketing technology during the 2006 Commonwealth Games in Melbourne.